Read Along by Google (formerly Bolo)

Illiteracy and education disparities still run deep in rural India. Leveraging the power of machine learning, tech like Read Along empowers children to unlock the magic of reading using their own voices.

Role: Lead Creative & Director

Ethique - Impact The World From Anywhere

In 2012, from her kitchen in Christchurch Brianne found a solution to reduce plastic usage in the cosmetic industry, and founded Ethique. This film tells the story of how she used Google Ads to bring her product to the world and prevented millions of plastic bottles from ending up in the environment.

Role: Lead Creative & Director

Call Center Warrior feat. Renato “Money” Moicano

We partnered with UFC fighter Renato “Money” Moicano - famous for turning every interview into a passionate pitch for Bitcoin, Austrian economics and sound money. We built on that persona by casting him as a call center agent who’s meant to help customers, but instead derails every conversation into his own version of financial advice. He never really answers questions, yet somehow gets people into Bitcoin.

Role: Creative Lead

Gen Why (Experimental Film)

Blending filmmaking and research, Gen Why examines the search behavior of Gen Z across APAC. Under the guise of a documentary for VICE we asked 18 young adults to self-document every online search over the span of three weeks. The insights from this project informed marketers at Google on how better serve Gen Z.

Role: Lead Creative & Director

Think with Google: Year In Search 2022

By sifting through billions of queries, Year in Search provides brands with valuable insights into consumer search behavior. Each film represents one of the three Search themes: (1) Value Reevaluated, (2) Aid & Allyship and (3) Revising Priorities. To bring these themes to life and accurately reflect their world, we casted exclusively real people who embody a theme based on their experiences over the past year.

Shot over 5 weeks in Mumbai, Jakarta, Singapore, Dubai and California.

Role: Lead Creative & Director

Sony XPERIA: Zoom Into Wonder

Our global campaign film for Sony's flagship model XPERIA 1 VI examines the photography trend accidental renaissance by highlighting how the different lenses enable creative expression, no matter at what distance your subject is.

Role: Co-Director (Tom Slemmons)

What Will It Take To See Them?

Seeing Aussie kids bundled in Christmas lights sparked a powerful idea: to help a group of much less fortunate across the globe. During the crucial holiday season, we partnered with a non-profit to raise awareness for London's staggering 93,000 homeless people, offering support when they needed it most.

Role: Concept & Creative

Grow with Google: Machine Learning Education

Google’s early education programs are developing the way children think about technology and its applications all over the world. In Japan, we’re teaching kids to think about the problems around them and use tools, like machine learning, to solve them. These are three of them and their lovely projects.

Role: Lead Creative, Director & Editor

Mercedes EQA Launch with Maika Loubté

The Concept EQA was Mercedes-Benz’s first all-electric compact concept vehicle. To celebrate this technological breakthrough, we partnered the car with an equally progressive musician and city: Maika Loubte and Tokyo.

Role: Creative Director & 2nd Unit Camera

Project Skate feat. Sky Brown

No better way to explain Machine Learning than to show what it can do. Project Skate uses Tensorflow, Blazepose and a combination of cameras to analyze a skateboarder's movements in real-time. It can capture speed, height, rotation, grabs and tricks, showcasing the skills of any skateboarder – no matter who they are. We invited Sky Brown to put the technology to the test.

Role: Senior Creative

Bridestowe - Impact The World From Anywhere

Using basic digital marketing skills, the owners of an Australian lavender farm transformed their business into a successful destination attracting visitors from around the world to rural Tasmania.

Role: Lead Creative & Director

Short: Nightshift

Personal project shot in one long night in Shibuya, 2017. A portrait of order, function, and intimate exploration into Japan’s notoriously low unemployment rate. Is this phenomenon of over-employment a hungover relic of Japan’s miracle economic past, or just a statistical artifact? Tokyo’s organized chaos personified by the hard working nightshifters that make this city swing and tick like clockwork.

Role: Director, Editor & DP